Hyper-Casual Puzzle Game

Portfolio Info

  • Category Game Development
  • Date 03 Jan, 2026
  • Project Requirements Ship a hyper-casual puzzle prototype-to-live product with simple controls, strong first-minute retention, and ad monetization.
  • Budget $22,000.00
  • Project Duration 6 weeks

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Hyper-Casual Puzzle Game

Hyper-Casual Puzzle Game

A one-tap hyper-casual puzzle game built for instant understanding, high session volume, and rapid iteration.

We built a hyper-casual puzzle game around a single, instantly readable mechanic. The production pipeline favored fast art swaps, analytics, and store creatives so the team could iterate after soft launch.

The challenge was proving the mechanic before investing in polish. We ran multiple prototypes and only scaled the version that held first-minute attention.

Project Tips

Here are the key features and highlights of this project that show the product scope and delivery focus.

  • Reached playable prototype in 10 days
  • Kept onboarding under 8 seconds
  • Used CPI tests to pick the winning mechanic
  • Added lightweight themes without extra complexity
  • Stabilized CPI and D1 before scaling user acquisition

Overview & Challenge

We built a hyper-casual puzzle game around a single, instantly readable mechanic. The production pipeline favored fast art swaps, analytics, and store creatives so the team could iterate after soft launch.

The challenge was proving the mechanic before investing in polish. We ran multiple prototypes and only scaled the version that held first-minute attention.